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Every year, the holiday season seems to come out of nowhere! Suddenly, you’re met with a flurry of tempting shopping deals, and Christmas advertisements left and right.
The time between Thanksgiving and Christmas is considered to be a time of joy and togetherness, but it’s also one of the most significant periods for online and retail sales, and it keeps growing. In fact, despite the recession, eMarketer predicts holiday retail sales to increase 3.3% to $1.262 trillion in 2022.
Considering interesting data by Deloitte that 61% of consumers joined a loyalty program to receive discounts during the 2021 holiday season, you might want to rethink this year’s holiday social media marketing campaign.
So if you’re serious about separating your brand from the competition and capturing the festive spirit in your social media posts during the holidays, then you might want to continue reading:
- 10 evergreen tips for every holiday campaign
- 23 ways to stand out on each social media platform this holiday season
- [Bonus] Free Social Media Campaign Checklist
Oh, but before you continue, make sure to take a look at our video with Desiree Martinez on unwrapping holiday social media marketing.
Source: https://www.sendible.com/insights/holiday-social-media-marketing-tips
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